Superbowl Ad

The first product is the NFL. The techniques the commercial used humor to appeal to peoples emotions, as well as old popular music from the 80s to appeal to the older generation. The old music from Dirty Dancing is most likely used to appeal to women, as well as people in there high 30s because of that movie, and also the younger generation because of Odell. Another commercial was for the Winter Olympics. They use emotions, and an empowering women to appeal to viewers. The target can really be anyone because it can empower people to chase their dreams. The last commercial we watched was for Australia. It used humor and old references to Crocodile Dundee, which would appeal to an older generation, most likely people in their 40s.

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