Digital Distribution #1
Sports Illustrated makes people pay to view certain articles and also has people pay to put ads on their website. When technology came it out it was very difficult to bring in revenue from the newspapers because everyone turned to the internet because it was faster and much more accessible. So now SI will bring in revenue through ads, which is a very common and popular way to get money. YouTubers get most of their money from that. They also put up a pay wall, so if I tried to bring read over 10 articles, I would have to subscribe in order to do so. This is another common way magazines will bring in revenue. The type of ads on their website will appeal to the audience that reads their articles, so a sports magazine such as SI will have ads about sports equipment and sports drinks.
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